07.   Speed Queen reigns supreme 

in the commercial laundry market with B2B campaigns

We've been Speed Queen's biggest fans for over a decade, and we've been spreading the love through our B2B campaigns. Our Google Ads have helped them connect with thousands of businesses in Mexico, showing them that Speed Queen is the king of commercial laundry equipment. 

The impact of our efforts has been impressive: we increased website traffic by 600% from pre-campaign levels, driving a surge of interest in their products. Additionally, we generated 520 leads per month through the campaign, with a strong 15% conversion rate turning those leads into customers. Our commitment to helping Speed Queen grow their business in Latam has truly paid off, solidifying their position as a market leader.

KEY RESULTS

  • Website traffic increased by 600% from pre-campaign levels.

  • 520 leads per month through the campaign.

  • 15% lead to customer conversion rate

B2B Campaigns Driving Industry Leadership

Client: Speed Queen

Goal: Increase brand awareness and generate leads for Speed Queen's commercial laundry equipment in the Latin American market.

Strategy: Develop and execute targeted B2B digital marketing campaigns to reach potential customers in Mexico and other Latin American countries.

speed

Latin American Market

    • Google Ads Campaigns: Launched effective Google Ads campaigns targeting businesses in need of commercial laundry equipment.

    • Content Marketing: Created informative and engaging content, such as blog posts and case studies, to showcase Speed Queen's products and benefits.

    • SEO Optimization: Optimized website content and landing pages for relevant keywords to improve search engine rankings.

    • Lead Generation: Implemented lead capture forms and tracking to generate qualified leads.

    • Increased Brand Awareness: Successfully raised awareness of Speed Queen as a leading provider of commercial laundry equipment in Latin America.

    • Generated Quality Leads: Generated a significant number of qualified leads for Speed Queen, including potential customers from various industries.

    • Improved Website Traffic: Increased website traffic and improved user engagement through targeted SEO efforts.

    • Enhanced Brand Reputation: Established Speed Queen as a trusted and reliable brand in the Latin American market.

    • Website Traffic: Increased website traffic by 600% from pre-campaign levels.

    • Lead Generation: Generated 520 leads per month through the campaign.

    • Conversion Rate: Achieved a conversion rate of 15% for leads to customers.

Targeted SEO

Google Ads Campaign

B2B Digital Marketing

RESULTS

The Speed Queen campaign was a resounding success, effectively expanding the brand's reach and generating valuable leads in the Latin American market. By combining targeted advertising, content marketing, and SEO, we were able to achieve significant results and contribute to Speed Queen's growth in the region.